Tuesday, July 30, 2013

Helsinki: Design capital

Eco, functional and cool! 

What do Angry Birds, Marimekko, and The Moomins all have in common?  They’re all from Finland!

 It’s not hard to see why Helsinki took the title of World Design Capital in 2012.  From traditional Finnish designs to contemporary and modern trends, design is woven into the city’s urban and cultural fabric.

 How I came to know a lot about Finland’s treasures is also through Finnair’s specially painted aircraft with well known Finnish brands and characters.  What a great international ambassador!  Too bad I didn’t catch a flight with special designs – but maybe next time!

 Don’t think that the designs, whether it’s furniture, homeware, fashion and more, only look pretty. They’re super functional and many are eco too.  One of my favorite brands that I came across while strolling around Helsinki is Globe Hope, a Finnish fashion brand that designs and manufactures beautiful products from recycled and discarded materials.  It’s so amazing how old materials can be turned into the most fashionable bags, accessories and clothes.